This year at Vitality is all about upgrading everything. That includes some of our most beloved collections of all time: Cloud and Daydream.
The upgraded Cloud II line will be our most advanced fabric ever. It’s loaded with new features: improved flexibility and durability, a lighter weight, sweat-wicking and antimicrobial technologies, recycled material, a marshmallow-soft handfeel, and just enough compression to make it perfect for every level of activity. The re-engineered fabric also holds richer colors, making for bright sports bras that are even brighter and black leggings that are even blacker than ever before.
Meanwhile, the new and improved Daydream pieces will have the same obsession-worthy softness and comfort that customers love, but with a few subtle upgrades to the construction and fit. Our new Daydream leggings and shorts will have a flat-sewn waist yoke seam to keep the waistband flat against the body. We’ve also revised the size grading at specific measurement points to ensure that new Daydream yoga pants, sports bras, and shorts fit everyBODY like a glove.
This first Cloud II launch of 2023 will include bold new colorways like Blood Orange, Royal, Seafoam, and Fuschia, as well as classic Midnight, and modifications to the fit and performance of our classic Vitality Cloud Pant, Volley Short, Scoop Bra, and Scoop Tank.
We’re also excited to announce that for the first time ever, Cloud II will incorporate recycled materials, joining the ranks of Daydream as the most sustainable workout clothes we make.
The new Daydream drop will include revamped customer favorites like the Daydream V Pant (a classic women’s legging with a distinct criss-cross waistband), Daydream V Volley Short, and Daydream Square Bra, as well as two new styles: a Daydream V Bra with cross back straps and Daydream V Biker Shorts.
All will feature the same next-to-naked comfort with shaping power, recycled fabric, and all-way stretch that Daydream fans love. The leggings and shorts are squat proof and ready for movement with a featherlight weight and buttery handfeel, and the fabric is engineered to be sweat-wicking and antimicrobial, meaning your Daydream pieces dry quickly with less odor.
These two drops are just the beginning. No spoilers, but if you’re looking for the most comfortable performance athletic wear on the planet, exciting new patterns, and mix-and-matchable colorways across seasons and collections, while also having more high-quality sustainable fashion options, then you are in for a treat, Fam. Vitality 2023 will be just what you’ve been waiting for.