Behind the Design, Ep. 37: The Joey & Kelsey Edit – Vitality Athletic Apparel

Behind the Design, Ep. 37: The Joey & Kelsey Edit

Behind the Design, Ep. 37: The Joey & Kelsey Edit

The Power of Bold

At Vitality, we know when something feels right. From the smooth glide of our fabrics to our ultra-flattering Signature Glute Contour Seam®. We’re not afraid to go for it. And neither is our latest collection.

The Joey and Kelsey Edit by Vitality. Bold. Fresh. Real. Exciting. It’s all in the fabric. In the color. And the big moments that take you somewhere totally unexpected. No matter what journey you’re on…it all takes energy. Takes risk. And our collection, created in collaboration with Joey Graziadei (@joeygraziadei)​​ and Kelsey Anderson (@kelseyanderson), lifts the vibe and brightens up the room. Why be safe when you can go bold?

The Joey and Kelsey Edit by Vitality is a love letter to big moments. Because if Joey and Kelsey’s story taught us anything, it’s to just make a move. You never know where it may take you.

As Kelsey puts it, this edit is all about combining boldness with comfort. "Comfort and feel are my top priorities. Living our lives publicly, we have to reach for that confident energy every day. I love standing out and wearing neon is a statement."

"I love bright and bold colors!" Joey says, "My favorite thing is to have one piece that’s bright and the other simple. But comfort is SUPER important. I want clothes that feel well made and not cheap. They have to be able to keep up with me, and last but not least, they have to be styled well. I only put things on me that feel like they can be worn in any setting. I like looking good in my active and loungewear."

A woman wearing Vitality's Maker Hood in Midnight

And The Joey and Kelsey Edit checks all the boxes. It has everything you need for your own breakout season: neon colorways, pulse-pounding performance styles, and cute and cozy lounge sets for downtime with your pookie.


Vitality Pulse™
Vitality’s women’s high-performance line is a technical pro. Perfectly dialed-in balance of compression, comfort, and stretch. Sweat-wicking, fast-drying, and antimicrobial properties.

But with The Joey and Kelsey Edit, it’s Pulse’s electric personality that shines through. New colorways Neon Lilac, Neon Green, Neon Coral, and a sultry Midnight Washed show new sides of fam faves like the Vitality Pulse Pant and Volley Short, while the new Midnight Glow colorblock offers a vivid take on our classic Vitality Pulse Hue Pant, Hue Volley Short, and cross-back Hue Bra.


We’re also dropping brand-new Pulse styles: a sexy
Vitality Pulse Bandeau Bra with adjustable straps and a comfy underbust band and the Vitality Pulse Keyhole Longline with a high-support racerback shape and keyhole detailing on the front and back.

Vitality Prime®

If you’re gonna seize the day, you’ve got to catch it first. That’s where the men’s Vitality Prime® Sport Short comes in. Dropping in Neon Green, the Sport Short has a 5” inseam to show off just how diligent you are about leg day.

It combines a lightweight, ultra-breathable, majority-recycled Prime fabric shell with a new hybrid compression-comfort liner. The mesh at the top acts like built-in underwear while the compression at the bottom (made of Vitality Pulse fabric) keeps the liner in place. We thought of everything with this one: liner pockets, an interior drawcord, perforations along the back yoke for added breathability, angled hems for freer movement…it’s sure to become your new standard.

"I’m going to be using this collection for everything this fall," says Joey. "Staying active in my free time with tennis, the gym, and running. I also love to be able to have great athletic wear to lounge around in."

Vitality Studio™

Made of a lightweight, stretch French terry fabric, Vitality Studio lets you layer up without overheating, and we’ve given our Studio pieces carefully chosen design details and fine-tuned fits that give taper and shape for a more elevated, finished look than other lounge sets.

The Joey and Kelsey Edit introduces a new Midnight Glow colorway—with neon accents and stitching—for our staple Vitality Studio Zip, Trouser, and Boxer Short.

 

Vitality Retro™

The ultimate finishing touches to your ultimate Joey and Kelsey Edit outfit are our new Vitality Retro tees.

 

These are old-school 100% cotton lifestyle tees with a classic feel and heavier fabrication than our usual performance tees—but perfectly cut for a fresh modern look. In this collection, we’re introducing a Vitality Retro Uni Tee, a staple unisex tee with a slightly oversized fit for women and true-to-size fit for men, and the Vitality Retro Crop Dart Tee, a cropped women’s tee with darts along the hem for a cinched waist. Then to really up the timelessness we gave their Neon Coral and Neon Green colorways a washed look for a true retro vibe. 

The Joey and Kelsey Edit by Vitality drops 10/31 at 10am MT. (PSA: We will NOT have Early Access for this one, so prep your picks before launch day! Don’t let your true loves get away….)

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