Behind the Design, Ep. 45: Vitality x BrüMate

Behind the Design, Ep. 45: Vitality x BrüMate

Behind the Design, Ep. 45: Vitality x BrüMate

Drink It In

There's just something so romantic about the perfect afternoon in spring. Filtered sunlight through the trees. Beads of sweat. Tall grass. Wildflowers. Deep inhales. Soothing exhales. The perfect blanket. Ice cold water. Fresh squeezed juice. Bright laughter and light snacks. It's a like garden in full bloom. You can't help but pause, smile, and take it in. That's what spring is for, right? It's fleeting. Only here for a moment. So savor it. Enjoy. Relax. And just let it bloom.

To celebrate this spring moment, we’ve teamed up with our friends at BrüMate to bring you a collection dedicated to the bold, warm, joyous shades of the season. With the Vitality x BrüMate Collection, you’re invited to a spring garden party.

 

 

Vitality x BrüMate includes new and classic Vitality Cloud II™ activewear styles and introduces a fresh lifestyle line: Vitality Grid™. For this collab we’ve picked out a palette of versatile spring colorways and limited-edition floral and gingham prints that pair perfectly with stylish new drinkware from BrüMate.

One of our favorite fellow Colorado brands, BrüMate makes premium drinkware and coolers that blend bold innovation with unmistakable style. We’re huge fans of their products and couldn’t be more excited to introduce them to our Vitality Fam.

Cloud II is our most versatile athleisure fabric. Plush and ultra-stretchy with balanced compression and support, it has anti-microbial, sweat-wicking, and fast-drying properties. It also has a sneaky bonus superpower: the ability to hold richer, deeper, more vibrant colors, making it the perfect fabric for the Vitality x BrüMate Collection’s bold solids and limited-edition floral and gingham prints.

Dropping in this collab collection are four all-time Cloud II favorites:

Cloud II Pant, Volley, and Biker Short
Designed for max versatility, these are the gym bottoms  you’ll reach for again and again. They can do it all—from sweaty yoga to HIIT workouts to grocery runs—and look good doing it. And, yes, you read that right, the Biker length is back!

Cloud II Mini Halter Bra
Minimal coverage for max effect. A classic halter with a built-in bra and color-contrast strap, the Cloud II Mini Halter Bra is simple, sexy, and all about that pure Cloud II comfort.

And four new Cloud II styles:

Cloud II™ Babydoll Dress

The cuteness level here is off the charts. Our Cloud II Babydoll Dress has a flattering square neckline, front and back princess seams for a form-flattering contour effect, and a fun mini-length A-line skirt.


Cloud II™ Frame Jacket

In case you didn’t believe our designers were magicians, here’s exhibit A. The Cloud II Frame Jacket is a form-flattering masterpiece. Her long, fitted silhouette, scooped hem, and princess seams have a shaping effect that gives any wearer an hourglass figure. And as if that weren’t magical enough, get a load of these details: a full-front zip design, mock collar, zipper pockets, and comfortable horizontal thumbholes. Just incredible.

Cloud II™ Classic Tank

At Vitality, we’re always looking for ways to elevate your wardrobe staples. Case in point: the Cloud II Classic Tank, a deceptively simple workout tank with a scoop hem, removable bust pads, and no-dig underbust band. But look a little closer and you’ll see that—unlike other activewear tanks on the market—the Classic Tank’s adjustable shoulder straps connect at the back rather than in the front, giving a sleeker, cleaner, dressier finish. Because every detail matters.


 Cloud II Block Longline

There’s beauty—and beast—inside each of us. Whichever one shows up for you today, the Cloud II Block Longline is here for it. She has a flattering colorblocked design with a scoop-neck bodice. But when it’s time for beast mode, her wide, adjustable straps and longline shape give enough extra support and coverage to handle even your most intense lifting or HIIT sessions.

Our new Vitality Grid fabric is perfect for transitional seasons. A blend of lightweight and stretchy polyester and spandex fibers, it offers a unique textured exterior and lofty fleece interior.

Debuting in a perfect spring neutral shade, Oat, are:

Vitality Grid Jacket

A great grab-and-go layer. She has a full-front zip and collar neck, pockets with invisible zippers, thumbhole sleeves, plus a zippered sleeve pocket for stashing a credit card or keys.


Vitality Grid Skort

A total cutie, the Vitality Grid Skort is an easy pull-on skort with a scoop hem and high, elastic waist. As charming at brunch as she is deadly on the pickleball court, she has side pockets and a built-in mesh liner that’s flexible and extra-breathable.

The Vitality x BrüMate Collection drops Thursday at 10am MT / 12pm ET, here and  on brumate.com. There will be NO Early Access for this collection, so mark your calendars, plan your picks early, and be ready. Spring goes fast…and so will this collection.

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