Behind the Design, Ep. 8: Breeze + Cloud II April '23 – Vitality Athletic Apparel

Behind the Design, Ep. 8: Breeze + Cloud II April '23

Behind the Design, Ep. 8: Breeze + Cloud II April '23 - Vitality

For runners and stunners

Our upcoming Ascend II + Cloud II April ‘23 collection is destined for legend-status. With thrilling terrain-inspired prints, obsession-worthy Cloud II tops, and a radically reengineered Ascend II fabric, it’s hard to imagine how our April 13th drop could be any bigger.

Oh, wait…

How about if we paired it with a whole ‘nother collection perfectly designed to give you an unforgettably stylish spring?

Welp, get ready. Because on 4/13/23, we’re also launching the Breeze + Cloud II April ‘23 collection.

Vitality's spring collections include women's run shorts and windbreakers, plus sporty dresses and jumpsuits!

As part of our Spring ‘23 drop, we want to inspire you to get out there and blaze new trails with our new Breeze Run Short, Breeze Windbreaker, Cloud II Sport Dress, and Cloud II Jumpsuit, featuring upgraded fabrics, better fits, and recycled material. 

For a peek behind the design, we asked Alexa, Vitality’s Director of Product, to give us the lowdown.

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The Breeze + Cloud II April ‘23 drop has such a broad range of styles. What was the inspiration behind releasing these pieces together as one drop?

We wanted to introduce a combination of fashion-forward athletic wear mixed with sporty pieces. With all the pieces we are launching, everyone is sure to find something perfect for them! 

And, thanks to our Vitality Color System, the colors pair perfectly with each other making it easy to mix and match between Cloud II and Breeze styles (and so many other recent Vitality styles!). 

Colorways for Vitality's Spring '23 collection of women's workout wear, activewear, and run shorts

This collection is dripping with sporty vibes. Which pieces are you personally most excited for the Vitality Fam to discover?

The Breeze collection is really geared towards running, hiking, or even just a long walk outside. The pieces feature a sporty reflective tape detail (color matched to the fabric itself!) for a safer outdoor run at night. 

The Breeze Run Short has a shorts liner for extra coverage, and I am obsessed with the Breeze Windbreaker, which has a mesh lining and back vent for freedom of movement and breathability. It’s the perfect piece to wear over any of your workout pieces—lightweight and so comfortable. I can’t wait to wear it in every color! Another bonus: Our new Breeze collection is not only sweat wicking and fast drying, it’s also made with majority recycled materials!

But the Cloud II Jumpsuit and Cloud II Sport Dress are also incredible! They’re such cute pieces for tennis, pickleball, golf, or just everyday wear! The Jumpsuit fits like a glove and is SO flattering on the body. It includes a built-in shelf bra so you can also wear it to exercise without having the hassle of putting a sports bra underneath. (And we kept our signature Glute Contour SeamTM to show off your assets as well!)  And the Sport Dress is fitted but flexible, with a scoop front and back neck, a built-in shelf bra, and a super comfortable built-in shorts liner (with pockets!), too!

Vitality's Breeze + Cloud II April '23 collection of sporty dresses, jumpsuits, and women's run shorts and windbreakers

What were some pain points that we tried to fix with these designs?

The Breeze Run Short will be one of our first pure run shorts ever. We took customer feedback regarding our previous Breeze Short and changed the liner to a full shorts liner instead of the previous thong liner. 

We also added pockets to the liner itself (not the outer shell) so that you can easily and securely store your phone, keys, credit cards, etc. to minimize bouncing. The waistband has an interior elastic cord that lets you customize the fit of the waist to your liking without adding a bulky drawstring knot. One note: the current fit of the shell of the short is designed to fit snug for a more comfortable run, but if you’re sometimes between sizing, you’ll probably want to size up in the Breeze Run Short. 

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With their reflective elements, pockets, and breathable details, the Breeze Run Short and Breeze Windbreaker are perfect performance pieces for pushing your limits on spring walks, runs, and hikes,  while the Cloud II Sport Dress and Cloud II Jumpsuit are hybrid pieces that, whether you’re out on the golf course or tennis court, or just on a grocery run, give you the freedom of movement and confidence to push your spring style to new limits as well. 

View Breeze + Cloud II April '23 Lookbook for more info on Vitality's new women's run shorts, windbreaker, spring sport dress, and jumpsuit

These pieces will be dropping alongside our Ascend II + Cloud II April ‘23 collection on 4/13/23 at 10am MT. And if you’re not yet signed up for Early Access (and based in the U.S.), definitely do it before this collection launches. Quantities will be limited (and in HIGH demand), so 30 minutes of private shopping will make a big difference.

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