Vitality is turning 6! And to celebrate, we’re inviting you to our 6th Birthday Sale!
When we started Vitality back in 2018, there weren’t many industries more toxic than fitness apparel. It treated all sizing identically, completely ignoring the uniqueness of different body types. We know firsthand just how lonely and isolating it can feel when clothes just don’t seem made to fit your body.
So, working out of a Denver garage with just our personal savings, we scraped together our first production run. We had a vision for a line of well-made athleisure that made us feel strong, comfortable, and confident. So, in a move that has since been copied across the industry, we pioneered dynamic sizing that ensures a finely tuned fit for everyBODY, from XXS to XXXXL.
We wanted designs, fabrics, and features that would celebrate, not minimize, body diversity.We wanted designs, fabrics, and features that would celebrate, not minimize, body diversity. And we had a hunch others might want them too. Now, 6 years and almost a million orders later, it turns out they did.
So, to celebrate another year of inclusive athleisure that encourages and empowers everyBODY to live a vibrant life, starting Monday 4.8.24 at 10 am MT (and Early Access for text subscribers starting at 9:30am) we’re offering up to 60% on Vitality classics and recent arrivals, with almost everything marked down. Quantities are extremely limited and some sale items may never return, so if there’s a style or colorway that you’ve been eyeing, this may be your last, best chance to grab it. You won’t see a sale this big again until Black Friday.